Classy Italian

Posted by Steve on Nov 18th 2010 in: Biscuits & Crackers, Packaging around the world

Loacker Biscuits on an Italian Supermarket shelf

It’s not often a biscuit pack is lavished with embossing, foil and a window, but we’re talking ‘Gran Pasticceria’ here (did I say ‘biscuit’? My apologies).

You can touch and taste the quality and craftsmanship of the product by simply standing in front of the box. Beautifully old-fashioned.