Olympic spirit
Jul 13th, 2012
Written by: Steve Osborne
All
After seven years of planning, preparation and creation the London 2012 Olympics are finally upon us. Whilst the architecture and…
Jul 13th, 2012
Written by: Steve Osborne
All
After seven years of planning, preparation and creation the London 2012 Olympics are finally upon us. Whilst the architecture and…
Jul 13th, 2012
Written by: Steve Osborne
All
As a London 2012 Olympic partner and with a British diving champion as their ambassador, it was only natural that…
Jul 13th, 2012
Written by: Steve Osborne
All
Cadbury’s have gone the extra mile with its Olympic product and promotional activity, but one pack in particular stood out…
Jul 13th, 2012
Written by: Steve Osborne
All
As a big chocolate fan I was pleased to see Cadbury as the official ‘treat sponsor’ for London 2012. The…
Jul 13th, 2012
Written by: Steve Osborne
All
Olympics ‘Worldwide Partner’ Coca Cola have designed a double-sided can to support the USA Olympic Team in the London 2012 games….
Jul 13th, 2012
Written by: Steve Osborne
All
Procter and Gamble has done a great job of letting the world know about its corporate sponsorship of the games…
Jul 13th, 2012
Written by: Steve Osborne
All
In something of a contrast to its well-groomed stablemate above, Procter & Gamble’s Fairy brand seems a bit less assured…
Jul 13th, 2012
Written by: Steve Osborne
All
Procter & Gamble’s multi-faceted Olympic communication manages to include pretty much every consumer in the land, or at least all…
Jul 13th, 2012
Written by: Steve Osborne
All
Innocent are the ‘official smoothie and juice of the London 2012 Olympic and Paralympic games’, so from such a consistently…
Jul 13th, 2012
Written by: Steve Osborne
All
Although national flags are a bit of a challenge as the basis for innovative designs, the Union Jack lends itself…