Choco Snacks on shelf

At last, here’s what I came for, some unspoilt by progress, all-American nostalgia, served up by a badly drawn comic-book heroine. I could say that these packs fall between two stools – not quite charmingly original and individual nor maximising an old-school story with consistency and style; or are they simply revealing the innocence of not being deliberately designed at all? What kind of marketing is that ;)?