No cheeky preservatives

Posted by Steve on Jul 29th 2013 in: Is grey the new black?, Water & Soft drinks

Pret Coconut Water on Shelf

With the buzz around coconut water at the moment it’s no surprise that every retailer wants to get in on the action. It seems that Pret’s ‘funny ingredient stories’ design system was just made for this one! But can anyone tell me what his eyes are made of…?