Posts Tagged ‘Articles’

Fruit made fun

Fruit Snacks on Shelf - Trust me I'm Healthy Issue

Here’s a target group that has permission, even a need, to snack: Kids. Mums (and 1% of Dads) fret a lot about finding the right kind of snacks to allow into the lunchbox. But after the 15th returned bag of apple slices, they tend to give up and look for something else ‘less bad’ than…

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Fresh from the farm

Healthy Yoghurt on the Netherlands Supermarket Shelf - Trust me I'm healthy Issue

If there’s a theme emerging from the blog so far, it’s a trend towards natural ingredients with minimal processing. Of course the p-word is never seen on packaging -even fruit Yo-Yos are ‘gently baked’. Milk and dairy products are already seen as intrinsically good and minimally processed, so they are well-placed to take advantage of…

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