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Archive for August 2016

7 ways coffee packaging tells a story, but which one wins?

World Map made of Coffee Beans

The story of the discovery, cultivation, trading and global adoption of coffee is a long and fascinating one but not, you’ll be pleased to hear, the topic of this article. What I’m interested in is which part of the coffee story gets told on packaging, and why? More importantly could we do better, and what…

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