Peperami

Peperami is a famous brand with a big personality, but the traditional ‘stick’ product is not for everyone. We’ve designed the innovation pipeline to connect with the core, helping both to grow rapidly.

  • peperami beef bars

Balancing brand consistency with new news, and uniting diverse products under the ‘Protein Kick’ umbrella, OP’s strategic design thinking has really helped our innovations to hit the ground running.

Pav Chandra, Marketing Manager

Results

  • +19
    %
    Brand growth
  • 3
    New categories entered

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