In the shop window
Nov 1st, 2010
Written by: Steve Osborne
All
Beautifully printed pouches with matt and high gloss varnishes make these cake mixes great to look at, a delight to…
Nov 1st, 2010
Written by: Steve Osborne
All
Beautifully printed pouches with matt and high gloss varnishes make these cake mixes great to look at, a delight to…
Nov 1st, 2010
Written by: Steve Osborne
All
I hadn’t seen this neat little trick before ‐ creating a small ‘stage’ by extending the shelf outwards, for a…
Nov 1st, 2010
Written by: Steve Osborne
All
These Nivea shampoo packs are trying to look appealing with some trendy ‘word cloud’ graphics, but the rather staid pack form…
Nov 1st, 2010
Written by: Steve Osborne
All
‘Veuve Clicquot Fridge is a state of mind. An attitude. Irreverent. It speaks for itself. Defying both allure and function….
Oct 18th, 2010
Written by: Steve Osborne
All
Yeo Valley’s new design raises some interesting questions about brand symbolism. Unlike Nature Valley or that tended by the Jolly…
Oct 18th, 2010
Written by: Steve Osborne
All
Whilst a drop might be a reasonably good brand shape, it tends to struggle when pressed into service as a…
Oct 18th, 2010
Written by: Steve Osborne
All
When restaurant or celebrity Chef brands start competing in the supermarket, it casts an interesting shadow over the provenance of…
Oct 18th, 2010
Written by: Steve Osborne
All
Handwash expert Carex dominates this sector with a simple proposition backed up by its equally simple name: Care, but with…
Oct 18th, 2010
Written by: Steve Osborne
All
We’ve all had a go at the ‘ye olde spice rack’ concept at some point, but what makes this design…
Oct 18th, 2010
Written by: Steve Osborne
All
The ham may be cured, but we think this new packaging could make the brand rather ill. It’s all very…